Thursday, June 28, 2007

Web video's dueling giants

Watch out, YouTube: Now there’s MySpace TV. Then again, watch out, MySpace: YouTube is adding social-networking features. MySpace Video is morphing into “an independent Web site (www.myspacetv.com) that people can visit to share and watch video, even if they have not signed up for MySpace,” the New York Times reports. And even though it will “offer some new ways for members of MySpace, which attracts 110 million users a month, to more easily integrate the videos they create and watch into their personal profiles,” the focus reportedly will be more on professionally produced video. “For example, last week MySpace became the exclusive site for Sony’s ‘Minisodes’ - five-minute versions of ‘80s sitcoms like ‘Diff’rent Strokes’ and ‘Silver Spoons’.” Meanwhile, the Times reports, YouTube is testing a new tool that allows “YouTube users to chat while they watch the same clip and share their favorite videos.” As for audiences, MySpace TV launches “in 15 countries and 7 languages, much like YouTube’s own foray into nine countries announced this month,” and YouTube says more than half its audience is now overseas.

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