Thursday, January 15, 2009
For kids, gaming over music
A new study by market researcher NPD Group found that 85% of children aged 2-14 use game consoles, and 82% of 2-to-5-year-olds play games on one or more devices, while 60% use digital music players, Gamasutra reports. NPD's Kids & Digital Content III report, which surveyed more than 3,500 kids who use electronic devices, also found that a third of the 2-to-14-year-olds watch videos such as movies and online video clips on laptops or other electronic devices, and 22% download ringtones on their cellphones. Here's more on the NPD report from Gamespy. Meanwhile, in a keynote speech at CES, Mike Griffith, CEO of Guitar Hero maker Activision, "proclaimed that video games are 'poised to eclipse all other forms of entertainment in the decade ahead'," the BBC reports. "He quoted US market statistics which showed that between 2003 and 2007 sales of movie tickets fell by 6%; the number of hours of TV watched dropped by 6%, sales of recorded music slumped 12% and purchases of DVDs remained flat.
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